{"id":122824,"date":"2021-03-25T18:22:19","date_gmt":"2021-03-25T17:22:19","guid":{"rendered":"https:\/\/ipmark.com\/?p=122824"},"modified":"2021-03-25T18:53:15","modified_gmt":"2021-03-25T17:53:15","slug":"alejandro-saracho-director-general-de-havas-espana","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=122824","title":{"rendered":"Alejandro Saracho, director general de Havas Espa\u00f1a"},"content":{"rendered":"<p>Saracho, con m\u00e1s de 20 a\u00f1os de experiencia en el sector de la publicidad, lleva <strong>los \u00faltimos 14 en el Grupo Havas<\/strong>, compa\u00f1\u00eda en la que ha ocupado diferentes puestos de responsabilidad en las direcciones de servicios al cliente y estrategia y en la que ha trabajado con sus principales clientes, en medios, contenidos y creatividad. Previamente trabaj\u00f3 en McCann como <em>senior strategic planner<\/em>.<\/p>\n<p style=\"font-weight: 400;\">Carmen Fern\u00e1ndez de Alarc\u00f3n, CEO de Havas Espa\u00f1a, explica que esta <strong>nueva posici\u00f3n directiva<\/strong> es resultado de un proceso organizativo que pretende una mayor alineaci\u00f3n de la compa\u00f1\u00eda a nivel nacional en producto y servicio. \u201cAlejandro es sin duda la persona que por su trayectoria profesional y su liderazgo, puede <strong>cumplir los objetivos estrat\u00e9gicos de Havas en Espa\u00f1a<\/strong>; fomentando sinergias y aprovechando al m\u00e1ximo el talento de los diferentes especialistas que tenemos en la agencia\u201d.<\/p>\n<p>Havas es la agencia creativa de referencia del grupo Havas, posicionada entre las agencias m\u00e1s relevantes del pa\u00eds por trabajo, volumen de negocio y vitalidad comercial seg\u00fan SCOPEN. Entre sus principales clientes est\u00e1n Huawei, OUIGO, Aceites de Oliva de Espa\u00f1a o Disney.<\/p>\n<p style=\"font-weight: 400;\">\n","protected":false},"excerpt":{"rendered":"<p>Alejandro Saracho, hasta ahora director general de la oficina de Havas\u00a0en Madrid, asume la direcci\u00f3n general de Havas Espa\u00f1a, ampliando sus responsabilidades sobre la oficina de Barcelona, liderada por Imma Haro (actualmente en LLYC) hasta principios de este a\u00f1o.<\/p>\n","protected":false},"author":14,"featured_media":122837,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[6074],"class_list":["post-122824","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agencias","tag-agencias-de-publicidad"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - 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