{"id":121606,"date":"2021-03-11T14:53:27","date_gmt":"2021-03-11T13:53:27","guid":{"rendered":"https:\/\/ipmark.com\/?p=121606"},"modified":"2021-03-11T14:53:27","modified_gmt":"2021-03-11T13:53:27","slug":"nace-curious-solucion-para-programas-de-fidelizacion-para-las-empresas","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=121606","title":{"rendered":"Nace Curious, soluci\u00f3n para programas de fidelizaci\u00f3n para las empresas"},"content":{"rendered":"<p><strong>La relaci\u00f3n empresa-cliente ha cambiado, <a href=\"https:\/\/ipmark.com\/experiencia-de-cliente-lo-que-buscan-consumidores-con-marcas\/\" target=\"_blank\" rel=\"noopener noreferrer\">la experiencia del usuario<\/a> se ha vuelto ahora casi m\u00e1s importante que el producto o servicio que se vende. Es por ello que las empresas, tanto peque\u00f1as como medianas<\/strong>, <strong>buscan soluciones que les permitan satisfacer las necesidades de los clientes a trav\u00e9s de un servicio integrado, sencillo, eficiente y amigable.<\/strong><\/p>\n<p>En este contexto nace <strong>Curious<\/strong><strong>, la soluci\u00f3n para programas de fidelizaci\u00f3n y automatizaci\u00f3n para las empresas.<\/strong> Llega en una era en la que todo est\u00e1 conectado: aplicaciones, servicios de voz, productos, comunidades de usuarios, fidelizaci\u00f3n y tecnolog\u00eda.<\/p>\n<p>\u201cLa pandemia ha puesto nuestras estructuras sociales en jaque, ha cambiado de un d\u00eda para otro los planteamientos estrat\u00e9gicos de las empresas, la forma de relacionarse y de consumir del cliente e incluso las prioridades dentro del imaginario colectivo. Adem\u00e1s, el usuario reclama marcas con valores, cada vez m\u00e1s pr\u00f3ximas y que hacen sentir al cliente que se le conoce y se le escucha\u201d, explica <strong>Aitor Merico,<\/strong> CEO de Curious.<\/p>\n<p><strong>La fidelizaci\u00f3n al servicio de la peque\u00f1a y la mediana empresa gracias a una herramienta que permite aumentar la confianza y el compromiso de los clientes en todos los sectores<\/strong>, incluyendo retail, bienes de consumo, industria, viajes y hosteler\u00eda. As\u00ed, con Curious, todo aquel que lo desee podr\u00e1, de manera aut\u00f3noma, sencilla e intuitiva, poner en marcha campa\u00f1as de fidelizaci\u00f3n modernas para captar y retener a sus clientes.<\/p>\n<p><strong>Curious nace de la evoluci\u00f3n de Hello <\/strong>una herramienta que con el paso de los a\u00f1os y el trabajo de sus profesionales se ha desarrollado para convertirse en una soluci\u00f3n m\u00e1s completa, \u00e1gil, innovadora e integradora.\u00a0 Detr\u00e1s de <strong>Curious se encuentra <\/strong><strong>Aitor Merino Ferreira<\/strong> un emprendedor que lleva cerca de diez a\u00f1os trabajando en el \u00e1rea de la fidelizaci\u00f3n, aportando ideas a un innumerable abanico de empresas y proyectos en el sector tecnol\u00f3gico.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Curius llega con el objetivo de permitir que las empresas se conecten e interact\u00faen instant\u00e1neamente con sus clientes de forma automatizada, multicanal y multisoporte.<\/p>\n","protected":false},"author":28,"featured_media":121607,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[44],"tags":[598],"class_list":["post-121606","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-experiencia-de-cliente"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Nace Curious, soluci\u00f3n para programas de fidelizaci\u00f3n para las empresas<\/title>\n<meta name=\"description\" content=\"Nace Curious, soluci\u00f3n para programas de fidelizaci\u00f3n y automatizaci\u00f3n para las empresas, en un contexto donde la experiencia de cliete es clave.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=121606\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nace Curious, soluci\u00f3n para programas de fidelizaci\u00f3n para las empresas\" \/>\n<meta property=\"og:description\" content=\"Nace Curious, soluci\u00f3n para programas de fidelizaci\u00f3n y automatizaci\u00f3n para las empresas, en un contexto donde la experiencia de cliete es clave.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmark.com\/?p=121606\" \/>\n<meta property=\"og:site_name\" content=\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"article:published_time\" content=\"2021-03-11T13:53:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ipmark.com\/wp-content\/uploads\/Aitor-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1140\" \/>\n\t<meta property=\"og:image:height\" content=\"752\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Clara Herrador\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Clara Herrador\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=121606#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=121606\"},\"author\":{\"name\":\"Clara Herrador\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/a95f96dea128fdc504cc9f8f2f997621\"},\"headline\":\"Nace Curious, soluci\u00f3n para programas de fidelizaci\u00f3n para las empresas\",\"datePublished\":\"2021-03-11T13:53:27+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=121606\"},\"wordCount\":343,\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=121606#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Aitor-1.jpg\",\"keywords\":[\"experiencia de cliente\"],\"articleSection\":[\"Marketing\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=121606\",\"url\":\"https:\\\/\\\/ipmark.com\\\/?p=121606\",\"name\":\"Nace Curious, soluci\u00f3n para programas de fidelizaci\u00f3n para las empresas\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=121606#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=121606#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Aitor-1.jpg\",\"datePublished\":\"2021-03-11T13:53:27+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/a95f96dea128fdc504cc9f8f2f997621\"},\"description\":\"Nace Curious, soluci\u00f3n para programas de fidelizaci\u00f3n y automatizaci\u00f3n para las empresas, en un contexto donde la experiencia de cliete es clave.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=121606#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ipmark.com\\\/?p=121606\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=121606#primaryimage\",\"url\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Aitor-1.jpg\",\"contentUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Aitor-1.jpg\",\"width\":1140,\"height\":752},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=121606#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/ipmark.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Nace Curious, soluci\u00f3n para programas de fidelizaci\u00f3n para las empresas\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\",\"url\":\"https:\\\/\\\/ipmark.com\\\/\",\"name\":\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\",\"description\":\"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ipmark.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/a95f96dea128fdc504cc9f8f2f997621\",\"name\":\"Clara Herrador\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/372065d68824559c693e61a472515bb8320d5e2f97da424e520f0938375ead05?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/372065d68824559c693e61a472515bb8320d5e2f97da424e520f0938375ead05?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/372065d68824559c693e61a472515bb8320d5e2f97da424e520f0938375ead05?s=96&d=mm&r=g\",\"caption\":\"Clara Herrador\"},\"url\":\"https:\\\/\\\/ipmark.com\\\/?author=28\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Nace Curious, soluci\u00f3n para programas de fidelizaci\u00f3n para las empresas","description":"Nace Curious, soluci\u00f3n para programas de fidelizaci\u00f3n y automatizaci\u00f3n para las empresas, en un contexto donde la experiencia de cliete es clave.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ipmark.com\/?p=121606","og_locale":"es_ES","og_type":"article","og_title":"Nace Curious, soluci\u00f3n para programas de fidelizaci\u00f3n para las empresas","og_description":"Nace Curious, soluci\u00f3n para programas de fidelizaci\u00f3n y automatizaci\u00f3n para las empresas, en un contexto donde la experiencia de cliete es clave.","og_url":"https:\/\/ipmark.com\/?p=121606","og_site_name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","article_published_time":"2021-03-11T13:53:27+00:00","og_image":[{"width":1140,"height":752,"url":"https:\/\/ipmark.com\/wp-content\/uploads\/Aitor-1.jpg","type":"image\/jpeg"}],"author":"Clara Herrador","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Clara Herrador","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ipmark.com\/?p=121606#article","isPartOf":{"@id":"https:\/\/ipmark.com\/?p=121606"},"author":{"name":"Clara Herrador","@id":"https:\/\/ipmark.com\/#\/schema\/person\/a95f96dea128fdc504cc9f8f2f997621"},"headline":"Nace Curious, soluci\u00f3n para programas de fidelizaci\u00f3n para las empresas","datePublished":"2021-03-11T13:53:27+00:00","mainEntityOfPage":{"@id":"https:\/\/ipmark.com\/?p=121606"},"wordCount":343,"image":{"@id":"https:\/\/ipmark.com\/?p=121606#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/Aitor-1.jpg","keywords":["experiencia de cliente"],"articleSection":["Marketing"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/ipmark.com\/?p=121606","url":"https:\/\/ipmark.com\/?p=121606","name":"Nace Curious, soluci\u00f3n para programas de fidelizaci\u00f3n para las empresas","isPartOf":{"@id":"https:\/\/ipmark.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ipmark.com\/?p=121606#primaryimage"},"image":{"@id":"https:\/\/ipmark.com\/?p=121606#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/Aitor-1.jpg","datePublished":"2021-03-11T13:53:27+00:00","author":{"@id":"https:\/\/ipmark.com\/#\/schema\/person\/a95f96dea128fdc504cc9f8f2f997621"},"description":"Nace Curious, soluci\u00f3n para programas de fidelizaci\u00f3n y automatizaci\u00f3n para las empresas, en un contexto donde la experiencia de cliete es clave.","breadcrumb":{"@id":"https:\/\/ipmark.com\/?p=121606#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ipmark.com\/?p=121606"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/ipmark.com\/?p=121606#primaryimage","url":"https:\/\/ipmark.com\/wp-content\/uploads\/Aitor-1.jpg","contentUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/Aitor-1.jpg","width":1140,"height":752},{"@type":"BreadcrumbList","@id":"https:\/\/ipmark.com\/?p=121606#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/ipmark.com\/"},{"@type":"ListItem","position":2,"name":"Nace Curious, soluci\u00f3n para programas de fidelizaci\u00f3n para las empresas"}]},{"@type":"WebSite","@id":"https:\/\/ipmark.com\/#website","url":"https:\/\/ipmark.com\/","name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","description":"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ipmark.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/ipmark.com\/#\/schema\/person\/a95f96dea128fdc504cc9f8f2f997621","name":"Clara Herrador","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/372065d68824559c693e61a472515bb8320d5e2f97da424e520f0938375ead05?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/372065d68824559c693e61a472515bb8320d5e2f97da424e520f0938375ead05?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/372065d68824559c693e61a472515bb8320d5e2f97da424e520f0938375ead05?s=96&d=mm&r=g","caption":"Clara Herrador"},"url":"https:\/\/ipmark.com\/?author=28"}]}},"_links":{"self":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/121606","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/users\/28"}],"replies":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=121606"}],"version-history":[{"count":0,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/121606\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/media\/121607"}],"wp:attachment":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=121606"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=121606"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=121606"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}