{"id":120353,"date":"2021-02-25T15:08:24","date_gmt":"2021-02-25T14:08:24","guid":{"rendered":"https:\/\/ipmark.com\/?p=120353"},"modified":"2021-02-25T15:08:24","modified_gmt":"2021-02-25T14:08:24","slug":"ecovidrio-confia-a-evercom-su-estrategia-de-comunicacion-corporativa","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=120353","title":{"rendered":"Ecovidrio conf\u00eda a Evercom su estrategia de comunicaci\u00f3n corporativa"},"content":{"rendered":"<p><strong><span lang=\"ES\"><a href=\"https:\/\/ipmark.com\/ecovidrio-junto-a-los-ecoclasicos-lanza-un-reto-por-un-mundo-mas-sostenible\/\" target=\"_blank\" rel=\"noopener noreferrer\">Ecovidrio<\/a>, entidad sin \u00e1nimo de lucro encargada de gestionar el reciclado de todos los residuos de envases de vidrio en Espa\u00f1a, ha confiado en la agencia creativa <\/span><a href=\"https:\/\/ipmark.com\/evercom-presenta-nuevo-posicionamiento-creatividad-y-data\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span lang=\"ES\">Evercom<\/span><\/a><span lang=\"ES\"> para el desarrollo de su comunicaci\u00f3n corporativa.<\/span><\/strong><u><\/u><\/p>\n<p><u><\/u><u><\/u>Entre los<strong> objetivos de comunicaci\u00f3n<\/strong> est\u00e1n el seguir fortaleciendo la <strong>visibilidad y reputaci\u00f3n de Ecovidrio<\/strong>, <strong>dar\u00a0visibilidad<\/strong> a las diferentes iniciativas y campa\u00f1as, tanto nacionales como de \u00e1mbito auton\u00f3mico, <strong>afianzar la transparencia<\/strong> y seguir consolidando la<strong> relaci\u00f3n con los ciudadanos<\/strong> y las administraciones, as\u00ed como contribuir en la <strong>divulgaci\u00f3n y sensibilizaci\u00f3n<\/strong> acerca la importancia del reciclaje de vidrio y el desarrollo sostenible en Espa\u00f1a.<u><\/u><u><\/u><\/p>\n<p>Evercom empieza a trabajar para Ecovidrio bajo el marco de su <strong>Plan Estrat\u00e9gico de Reciclado de Envases de Vidrio 2020-2025<\/strong>, que la entidad present\u00f3 recientemente a la ministra de transici\u00f3n ecol\u00f3gica, Teresa Ribera.<u><\/u><u><\/u><\/p>\n<p>El proyecto de colaboraci\u00f3n con Ecovidrio se llevar\u00e1 a cabo desde la divisi\u00f3n de comunicaci\u00f3n corporativa y asuntos p\u00fablicos de Evercom. Al frente de la cuenta est\u00e1 un equipo multidisciplinar con experiencia en el \u00e1mbito digital, los contenidos y las relaciones p\u00fablicas.<u><\/u><u><\/u><\/p>\n<p>\u201cEn estos momentos, en los que la comunicaci\u00f3n con prop\u00f3sito es una de los pilares m\u00e1s importantes para las organizaciones, reforzar la presencia e importancia de una entidad como Ecovidrio es un trabajo con el que nos sentimos profundamente comprometidos\u201d\u00a0asegura <strong>Juan Gabriel del Corra<\/strong>l, director de la divisi\u00f3n de comunicaci\u00f3n corporativa y asuntos p\u00fablicos.<u><\/u><u><\/u><\/p>\n<p>\u201c omo agente clave en el desarrollo sostenible de nuestro pa\u00eds, la comunicaci\u00f3n es prioritaria para nuestra entidad. La obligaci\u00f3n de ser transparentes, de generar confianza, de comunicarnos de manera efectiva con ciudadanos y administraciones y de movilizar las voluntades de todos para seguir avanzando marcar\u00e1n la hoja de ruta de nuestra estrategia de comunicaci\u00f3n\u201d, asegura <strong>Beatriz Egido Requejo<\/strong>, directora de comunicaci\u00f3n y responsabilidad social de Ecovidrio.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El proyecto de colaboraci\u00f3n con Ecovidrio se llevar\u00e1 a cabo desde la divisi\u00f3n de comunicaci\u00f3n corporativa y asuntos p\u00fablicos de Evercom.<\/p>\n","protected":false},"author":28,"featured_media":120365,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[3769],"class_list":["post-120353","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agencias","tag-agencias-independientes"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ecovidrio conf\u00eda a Evercom su estrategia de comunicaci\u00f3n corporativa<\/title>\n<meta name=\"description\" content=\"Ecovidrio, entidad sin \u00e1nimo de lucro encargada de gestionar el reciclado, ha confiado en Evercom para su comunicaci\u00f3n corporativa.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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