{"id":116935,"date":"2021-01-05T11:14:18","date_gmt":"2021-01-05T10:14:18","guid":{"rendered":"https:\/\/ipmark.com\/?p=116935"},"modified":"2021-01-05T11:52:57","modified_gmt":"2021-01-05T10:52:57","slug":"seat-marca-de-automocion-mas-vendida","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=116935","title":{"rendered":"Seat, la marca de automoci\u00f3n m\u00e1s vendida en un a\u00f1o negro para el sector"},"content":{"rendered":"<p><strong>En un a\u00f1o tumultuoso para el sector de la automoci\u00f3n por los efectos que la pandemia ha dejado consigo, Seat se alza como la marca m\u00e1s vendida en Espa\u00f1a. La ense\u00f1a alcanza las 68.721 unidades matriculadas en 2020, gracias al buen rendimiento de sus veh\u00edculos Le\u00f3n, Arona y Ateca.\u00a0<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Seg\u00fan los datos publicados por las asociaciones de fabricantes (ANFAC), de concesionarios (FACONAUTO) y de vendedores (GANVAM), Seat ha liderado el n\u00famero de veh\u00edculos matriculados durante este a\u00f1o. Un tiempo en el que se han comercializado<strong> 851.211 unidades, un 32,3% menos que en 2019<\/strong>.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Con un total de <strong>68.721 veh\u00edculos<\/strong> matriculados, <strong>Seat<\/strong> se posiciona primera en la lista de marcas de automoci\u00f3n m\u00e1s vendidas en Espa\u00f1a. No obstante, la compa\u00f1\u00eda, al igual que el resto de fabricantes, se ha visto impactada por la crisis sanitaria. As\u00ed, las matriculaciones conseguidas han sido <strong>un 38,6% menores que en 2019<\/strong>, cuando la ense\u00f1a alcanz\u00f3 las 111.982 unidades vendidas.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Detr\u00e1s de Seat, se sit\u00faa <strong>Volkswagen<\/strong>, con <strong>66.817 veh\u00edculos comercializados<\/strong>, un 29,2% menos que en 2019; y <strong>Peugeot<\/strong>, con <strong>65.697 unidades<\/strong> y una ca\u00edda del 32,9%.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cEstos resultados son fruto de nuestra competitiva gama de productos que se adapta a las necesidades de los clientes y a la excelente labor de nuestra red de concesionarios, que han sabido adaptarse a un <a href=\"https:\/\/ipmark.com\/presente-oscuro-en-el-sector-de-la-automocion\/\">escenario desafiante<\/a>\u201d, ha explicado <strong>Mikel Palomera<\/strong>, director general de <strong>Seat Espa\u00f1a<\/strong>, quien ha destacado que liderar en un tiempo como este \u201ces especialmente destacable\u201d, ya que la pandemia de COVID-19 \u201cha supuesto una<a href=\"https:\/\/ipmark.com\/la-inversion-publicitaria-en-automocion-caera-un-21-en-2020-en-10-mercados\/\"> brusca ca\u00edda en las ventas<\/a>\u201d.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>Sus modelos Le\u00f3n, Arona y Ateca se han situado entre los diez coches m\u00e1s vendidos en Espa\u00f1a en 2020<\/strong>. El primero ha sido el compacto m\u00e1s comercializado, y el segundo modelo absoluto con un total de 23.582 unidades. Por su parte, el Arona ha terminado el a\u00f1o como el sexto modelo m\u00e1s vendido, con 15.365 unidades, y el Ateca se ha situado d\u00e9cimo, con 14.139 unidades.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Otro de los pilares de la marca, el Seat Ibiza, ha registrado un total de 11.342 ventas, y el Seat Tarraco, el SUV m\u00e1s grande de la compa\u00f1\u00eda espa\u00f1ola, 2.602 unidades. El veh\u00edculo el\u00e9ctrico de la firma, Seat Mii Electric, ha terminado el a\u00f1o como el s\u00e9ptimo modelo el\u00e9ctrico m\u00e1s vendido en nuestro pa\u00eds, con 869 matriculaciones.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Seat se posiciona l\u00edder del sector, al haber vendido 68.721 unidades, en un a\u00f1o en el que el mercado ha registrado una ca\u00edda de ventas de un 32,3%. <\/p>\n","protected":false},"author":29,"featured_media":116940,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[38],"tags":[6176,662],"class_list":["post-116935","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marcas","tag-automocion","tag-seat"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Seat, marca de 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